Siirry suoraan sisältöön

Sales Process and ToolsLaajuus (5 op)

Tunnus: IB00BF59

Laajuus

5 op

Opetuskieli

  • englanti

Vastuuhenkilö

  • Özerk Göker

Osaamistavoitteet

After completing the course, the student is able to
- comprehend the components and stages of the sales process and customers’ purchase processes
- understand the role of customer relationship management in the sales process
- possess the skills and knowledge to maintain successful customer relationship management systems
- differentiate how different categories of digital sales tools support sales process in each step
- analyze the various digital sales tool categories and their practical uses.

Sisältö

- steps of sales process: prospecting, lead generation, qualifying, analyzing the customer needs, closing the deal
- buying process vs sales process
- Customer Relationship Management
- digital sales tools in support of sales process
- sales organization and Key Account management

Ilmoittautumisaika

01.08.2024 - 15.09.2024

Ajoitus

30.08.2024 - 06.12.2024

Laajuus

5 op

Virtuaaliosuus (op)

5 op

Toteutustapa

Etäopetus

Yksikkö

Kansainväliset AMK-koulutukset

Opetuskielet
  • Englanti
Tutkinto-ohjelma
  • Degree Programme in International Business
Opettaja
  • Özerk Göker
Opiskelijaryhmät
  • IB23SP
    International Business

Toteutuksen kuvaus

The course is studied online in the Moodle learning environment.

The study includes familiarization with materials, learning tasks, online material, cases.

The course is assessed based on exam and report.

The study period starts on 23.09.2024 and ends on 6.12.2024.
You must register for the study course no later than 28.10.2024
The course assignments must be returned/completed by 6.12.2024 at the latest.

The course exam is online with deadline of 6.12.2024.

The course includes online orientation session Session is recorded and can be viewed later.

Opiskelijan ajankäyttö

The workload of the course is approximately 135 hours,

Oppimateriaali ja suositeltava kirjallisuus

The learning materials of the course include online materials in the learning environment, related articles, podcasts, videos, ebooks, websites).

Lisätietoja opiskelijoille

The course is part of the International Business degree program and offered via Campus Online.

Bachelor level course:
The course fee is 75 euros for the open university of applied sciences students. Another option is an annual fee of 350 euros, which covers the tuition fees for the next 12 months at the Savonia open university of applied sciences.
Within a year of graduation form the Savonia degree, you can start your studies at Savonia Open UAS free of charge. The right to study lasts for one year.
High school or vocational college students can study at Savonia's open university of applied sciences free of charge.
Those who have graduated from vocational schools or high schools in the North Savo region (as of January 1, 2023) can study one year of Savonia Open University of Applied Sciences studies free of charge, when the studies are started within a year of graduation.