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Destination Management BIP (4 op)

Toteutuksen tunnus: XB00BS61-3001

Toteutuksen perustiedot


Ilmoittautumisaika

09.09.2024 - 15.09.2024

Ajoitus

01.08.2024 - 31.12.2024

Laajuus

4 op

Toteutustapa

Lähiopetus

Yksikkö

Matkailu- ja ravitsemisala - KV

Toimipiste

Microkadun kampus

Opetuskielet

  • Englanti

Tutkinto-ohjelma

  • Degree Programme in Tourism and Hospitality Management for Immigrants

Opettaja

  • Petra Laakso
  • Tiina Kuosmanen

Toteutuksen kuvaus

Week 44 is the intensive week. During that the students get to know destination management in Kuopio region and learn about different destinations in the area. The group assignment is also started. On weeks 45-47 there are two weekly online sessions of 90 minutes. They include guest lectures and workshops for assisted working on the group assignment. On week 48 the students give presentations as a part of the group assignment.

Toteutuksen valinnaiset suoritustavat

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Opiskelijan ajankäyttö

Intensive week 45 hours
Online sessions 12 hours
Independent studying and group assignment 51 hours

Harjoittelu- ja työelämäyhteistyö

Company visits and guest lectures.

Oppimateriaali ja suositeltava kirjallisuus

Given during the BIP.

Arviointikriteeri, hyväksytty/hylätty

The course is passed when the individual portfolio is returned and the group assignment is done at least according to following criteria:

- The report is presenting at least the location, climate, population, brief history, number of inhabitants of the chosen destination. The social, economical, cultural and political situation of the destination are described. Role of the tourism sector within the economy of the destination is presented.

- The situation analysis: Both internal and external analysis are described. The state of the destination in the framework of destination life cycle model is recognized.

- Several sources are used, and the information sources are all mentioned in the text and in the reference list. The students should use the previous knowledge, theories, models, literature that they have gathered during their previous studies.

- The presentation is done according to instructions.