Experiental Wellness Tourism ProductLaajuus (5 op)
Tunnus: IH00BK76
Laajuus
5 op
Opetuskieli
- englanti
Vastuuhenkilö
- Petra Laakso
Osaamistavoitteet
Upon completing the course, the student will be able to:
- Define the significance of experiences in service products.
- Describe the importance of productization in service business.
- Identify opportunities for service design in productization within the tourism and hospitality industry.
- Recognize effective well-being products and services.
Sisältö
- Experience and experiential aspects.
- Productization.
- Well-being products and services.
- Service design.